Hi, I’m Jelena.
An interior designer and architect drawn to shaping spaces with intention, clarity, and feeling.
My path started from early design and sculpting, to architectural research and a PhD exploring how spaces perform visually. I trained machine learning models to recognize patterns in what makes a space visually engaging, memorable, shareable. That insight now gently informs my work, especially when designing spaces for brands that rely on visibility and atmosphere.
Beyond strategy, my work is deeply human and begins with listening. I pay attention to routines, real needs and emotional anchors, creating interiors that feel that don’t just look beautiful, they feel right.
I design residential and commercial environments with the same purpose:
to create timeless spaces that reflect identity, strengthen presence, and perform with ease.
If that’s what you’re looking for, I’d love to meet.